THE PROCESS OF TECHNOLOGICAL TRANSFORMATION IN MARKETING ACTIVITIES

THE PROCESS OF TECHNOLOGICAL TRANSFORMATION IN MARKETING ACTIVITIES

Аннотация

The definition of digital marketing and its strategy is given, its differences from traditional
marketing are given. The effectiveness of various digital marketing methods to increase business
profitability and increase the value of companies is shown.

Библиографические ссылки

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THE PROCESS OF TECHNOLOGICAL TRANSFORMATION IN MARKETING ACTIVITIES