PERSPECTIVE wAYS OF IMPROVEMENT OF MARKETING ACTIVITY IN SMALL BUSINESS
Abstract
In this paper have been discussed the improvement of marketing activities
in small business in the development of competitive markets. The author has improved the
system of indicators, evaluating the effectiveness of the marketing strategy taking into account
changes in profits, market share, number of competitors, with the selection of segments of
strategic business areas of small businesses.
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Published
2021-07-06
How to Cite
Fatima, K., & Nasiba, G. . (2021). PERSPECTIVE wAYS OF IMPROVEMENT OF MARKETING ACTIVITY IN SMALL BUSINESS. Архив научных исследований, 1(1). Retrieved from https://journal.tsue.uz/index.php/archive/article/view/117
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O‘zbekiston Respublikasining Harakatlar strategiyasi: makroiqtisodiy barqarorlik
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